The championship is well-deserved things
I present to you, dear Gabriele my phone!
to Honor him this honor are solved, not only because of my reverence to the worker of communications is growing from year to year... for almost 10 years. Or more. I can not say exactly, because his passport sank in this sea of years to return, but memory tells me that I got them in the first years of the Millennium. His name is Alcatel 411 — again, if memory serves.
It would be strange to bore the readers respected the description of your warm attitude to the phone, if this story didn't follow — I understand that. But let me continue the story under oath but that's not all to explain and share the idea of a new well monetize the service. It can work on its own, but my hopes connect it with the possibilities of the first stage of materialization of ideas "Solaris" — a "new public Institute", presented in habratopike "the Physics of innovation".
the ... all this time he serves me faithfully, not paying attention to the case with him trouble such as falling on the floor with full samorazvitie on the hull, the cover and the battery or getting wet in my pocket somewhere in the campaign. In those campaigns he was the last of his modern colleagues from accepting the signal and the first signal it finds. The same vitality he finds in the dungeons. In his youth, charging him enough for a week, but the years are felt, and now I have to recharge it every three days. Well, okay.
Remember that the manual stated the ability to go online, but some of my idle attempts to realize this opportunity was not successful, and the need to take this matter seriously never occurred. He doesn't have a camera. And for what? The price of a new phone with a camera was always approximately equal to the price of a decent camera with 3-4-fold optical zoom and the same superiority in number of pixels. What else? The audio player? Radio? This in it either. But really, why should I pleasure always? It is quite enough 10-15 minutes to appease before going to sleep, listening to favorite BG, or half an hour "Echo" along with morning exercises, in order not to lag behind life. These pleasures fully available stationary kitchen and bedroom devices. Other periods of forced inactivity of the business give me the most pleasant moments of the exercises with their own thoughts.
In short, the old loyal assistant — my Alcatel. What to do with it? Just take it and throw it away? Just because "obsolete"?
Oh, impatient reader! Allow me another digression on the subject of moral old age, and I will justify your hopes for practical benefits from this post.
the Even more ancient inhabitant of my home — Boombox named SONY. Made it about 20 years ago. But 10 years after his birth I had a desire to present somebody with a similar device. Naturally, selecting the gift, I focused on the specifications of your SONY. Much to my surprise it turned out that for 10 years, the technical idea in this field is not only not progressed, but degraded. Some "morally young" counterparts my old man had a signal only on the FM band, not paying attention to the popular in our country VHF, others could not themselves be disabled or enabled, and others... won't bore with the details. The device, at least mimic the functional characteristics of my moral man I never found.
Increasingly, we hear that the producers deliberately reduce the reliability of its products, to increase the frequency of sales. Moreover, from time to time have a big version of a worldwide conspiracy of manufacturers, such as "the secret history of planned obsolescence things!". I don't trust conspiracy theories, but a serious study of the dynamics of a lifetime of things I have not met. However, ready to agree that modern gadgets and devices to the employees are less than their ancestors. But I will never agree with the fact that manufacturers do not seek all available means to improve the reliability of its products. What's more, each manufacturer wants to secure for their products a reputation as a reliable and long-lasting.
If manufacturers are interested in maintaining the reputation of reliability and durability, they will be willing to pay for it. They are now doing this by means of PR, but for the most part, your name (LG), while the greatest trust is information from so-called secondary communication from person to person. The instrument approving the reliability and durability of the arguments of the users, I propose to create, by establishing "the championship of honored things."
On a special Internet resource will be to post photos of their "veteran" with a small description of the "history of love", similar to that with which I began this Abramovic. Honored things will compete for the duration of life and preservation of health, their home — in sincerity and dosedependent stories, and together — to claim prizes producers who own trademarks with the names of veterans. To maintain a position of neutrality in relation to the producers of the resource itself will award winners in absolute offsets (I hope my Phone will be one of the first in the category "cell phones"). By the way, prizes in absolute classification can establish companies that are not associated with the manufacturers, but with respect to reliability and longevity — for example, banks or insurance companies.
Veteran status of things — does not mean that the chances are only the owners of rarities. While writing this article, after reading reviews, many of which already 2-3 year old phones are called veterans. But even if someone has used (or misfortune) to change the phone every year, veteran he may be a refrigerator, a TV, or any other honored technique. Yes, what technique? And something unkillable from Adidas or ECCO? Without exaggeration, the "distinguished thing" exists in everyone!
In order not to deprive visitors of the chance of service which are found among already exposed candidates age more gizmos than their own, in the calculation of the overall assessment should involve evaluation for the strength of the story about things, the completeness of the using functions, maintaining health and maybe something else. The desire to improve your rating for the story can be a good motive for the invitation to the service of friends and acquaintances. The audience is supposed to be extensive.
This unique service I found. If someone tell me, I'd be grateful. Famous places Internet shopping (Yandex-Market, Imhonet, Irecommend.ru etc.) are only used in periods of training to purchase and do not create strong motives for returning user, when he already made the purchase or cooled from the first impressions of purchasing. Because the producers of little use ratings and heterogeneous descriptions of the advantages and disadvantages of things, the way to monetize existing resources — one advertising.
The attractiveness of "championship" will be enough to monetize the project through contributions from the manufacturers. But the proposal to the final will be much more convincing if the service is to provide statistics for the demand of consumer properties.
To obtain statistics, users of the service will have to allocate 100% of the value of its material benefits among the full set of properties — column "usability" in a brief example on "the phone"
the
On the appointment of a column "Necessity" below.
To obtain data on the distribution of consumer values for the set of properties of the product are made of expensive marketing research. Our service will be able to provide data for cost-benefit analysis the most natural way.
According to this feature, my idea is not too certain. It is clear that for the purposes of "Solaris" service users must be engaged in formulating problems that can be solved alleged innovation. But how can this be made interesting and exciting, okay not really.
For example, the problem of the invention of the alarm clock, which would have been monster, but was not allowed to sleep. Requirements for the future product to show up are assessed for a specific procedure so that their combination gave the alarm clock a combination of tenderness newlywed with the perseverance of Sergeant, but answered queries not less than, say, 75% of participants in the discussion (the percentage can be variable depending on number of participants). As a result of the process should appear well defined inventive problem. How to make a lesson that was more fun toys in the networks?
The second task will be examination of consumer properties of the proposed innovation. In this place my mind begins much confusion. Did not get to a detailed study of the technology QUIRKY, and integrated assessment "would buy at this price" — what I saw on the surface — not enough universal. It is good for simple products, and "Solaris", if not forgotten, should be able to organize the design of everything, including horror, like Aero hydro. A rough idea is to combine assessments in the format of a column "Necessity" of a table data format for value analysis and formulation of the problem in the format of the TRIZ methods... like said something (don't kill questions).
So, the proposed service consists of two technologically and ideologically linked units: "the primacy of the veterans" and "public design". But the first unit can be run without waiting for certainty on sports issues of the second. To start it will be time enough to consider all the details and not stopping to be taken for the completion of the championship of honored things to the factory public planning.
I foresee confusion: why would the author paints excellent prospects instead of silently run the project yourself? I'll try to explain, starting with retreat.
Windows is not the first operating system and, as experts say, is not the best. Google is not the first nor the only search engine (Yandex many things in the Russian Federation is better). Facebook was published — not the first social network and, I will add already from myself — not the best. But they are the most popular. Why?
If a rational and comprehensive answer to this "why?" there was mentioned the services would have been second after those that would be constructed in accordance with this answer. To the same purpose thousands, as obtained from the best one. Moreover, note that the pioneers are rarely awarded public attention and are gifted with the benefits. So there. But this does not mean that otherwise can not be.
The principle of "winner takes all" I don't think is productive. Formula "talent x opportunity = results" does not work. At least, I don't know of a single case where one "get all" would display the following initiatives to further success, proportional to the growing opportunities. This means that all the talent and increased the possibility of the winning team subsequently spent on retaining the status quo or, at best, charity. Also have not heard that someone from the winners were successful in supporting other promising initiatives.
Large systems are, by definition, cannot be created by small forces singles. Who invented the universities, Railways, aerospace, the Internet finally? Each of these superproject history reckons a different number of names and facts, but shared between properties parallel development and mutual enrichment. "Solaris" — a project no less ambitious. Moreover, he is a mega-project, whose mission is to accelerate the launch of other projects, including with the prefix "super". To launch the project "silently" do not see the point, because this way has no prospects. But I see great prospects in the collaboration of different professionals who will unite around the principle of:
the
get All all, who took the goal of the project as their own and journeyed to her in a way that they think is most correct.
Use the power of the mind, take a look at the beautiful picture! Each of the branches of the Apple tree chose his path. Someone will say which one is the best?
Only one path will lead to the highest point and let the team choose this path will be the formal winner and will receive their due. But all other teams will bring no less valuable fruit. Each path will lead to results that will be evaluated as a contribution to achieving a common goal. This is the philosophy of a tree. The barrel is the thickest and highest branch, but without other branches, branches and twigs tree life is impossible.
And how, you ask, we will consider all our branches and branches?
Don't know yet. Rather, there is no simple "correct" answer to this question. Moreover, I have a lot of issues that require discussion:
the
I propose to look for answers together!
Article based on information from habrahabr.ru
to Honor him this honor are solved, not only because of my reverence to the worker of communications is growing from year to year... for almost 10 years. Or more. I can not say exactly, because his passport sank in this sea of years to return, but memory tells me that I got them in the first years of the Millennium. His name is Alcatel 411 — again, if memory serves.It would be strange to bore the readers respected the description of your warm attitude to the phone, if this story didn't follow — I understand that. But let me continue the story under oath but that's not all to explain and share the idea of a new well monetize the service. It can work on its own, but my hopes connect it with the possibilities of the first stage of materialization of ideas "Solaris" — a "new public Institute", presented in habratopike "the Physics of innovation".
the ... all this time he serves me faithfully, not paying attention to the case with him trouble such as falling on the floor with full samorazvitie on the hull, the cover and the battery or getting wet in my pocket somewhere in the campaign. In those campaigns he was the last of his modern colleagues from accepting the signal and the first signal it finds. The same vitality he finds in the dungeons. In his youth, charging him enough for a week, but the years are felt, and now I have to recharge it every three days. Well, okay.
Remember that the manual stated the ability to go online, but some of my idle attempts to realize this opportunity was not successful, and the need to take this matter seriously never occurred. He doesn't have a camera. And for what? The price of a new phone with a camera was always approximately equal to the price of a decent camera with 3-4-fold optical zoom and the same superiority in number of pixels. What else? The audio player? Radio? This in it either. But really, why should I pleasure always? It is quite enough 10-15 minutes to appease before going to sleep, listening to favorite BG, or half an hour "Echo" along with morning exercises, in order not to lag behind life. These pleasures fully available stationary kitchen and bedroom devices. Other periods of forced inactivity of the business give me the most pleasant moments of the exercises with their own thoughts.
In short, the old loyal assistant — my Alcatel. What to do with it? Just take it and throw it away? Just because "obsolete"?
Oh, impatient reader! Allow me another digression on the subject of moral old age, and I will justify your hopes for practical benefits from this post.
the Even more ancient inhabitant of my home — Boombox named SONY. Made it about 20 years ago. But 10 years after his birth I had a desire to present somebody with a similar device. Naturally, selecting the gift, I focused on the specifications of your SONY. Much to my surprise it turned out that for 10 years, the technical idea in this field is not only not progressed, but degraded. Some "morally young" counterparts my old man had a signal only on the FM band, not paying attention to the popular in our country VHF, others could not themselves be disabled or enabled, and others... won't bore with the details. The device, at least mimic the functional characteristics of my moral man I never found.
Who needs reliability?
Increasingly, we hear that the producers deliberately reduce the reliability of its products, to increase the frequency of sales. Moreover, from time to time have a big version of a worldwide conspiracy of manufacturers, such as "the secret history of planned obsolescence things!". I don't trust conspiracy theories, but a serious study of the dynamics of a lifetime of things I have not met. However, ready to agree that modern gadgets and devices to the employees are less than their ancestors. But I will never agree with the fact that manufacturers do not seek all available means to improve the reliability of its products. What's more, each manufacturer wants to secure for their products a reputation as a reliable and long-lasting.
Championship veterans
If manufacturers are interested in maintaining the reputation of reliability and durability, they will be willing to pay for it. They are now doing this by means of PR, but for the most part, your name (LG), while the greatest trust is information from so-called secondary communication from person to person. The instrument approving the reliability and durability of the arguments of the users, I propose to create, by establishing "the championship of honored things."
On a special Internet resource will be to post photos of their "veteran" with a small description of the "history of love", similar to that with which I began this Abramovic. Honored things will compete for the duration of life and preservation of health, their home — in sincerity and dosedependent stories, and together — to claim prizes producers who own trademarks with the names of veterans. To maintain a position of neutrality in relation to the producers of the resource itself will award winners in absolute offsets (I hope my Phone will be one of the first in the category "cell phones"). By the way, prizes in absolute classification can establish companies that are not associated with the manufacturers, but with respect to reliability and longevity — for example, banks or insurance companies.
Veteran status of things — does not mean that the chances are only the owners of rarities. While writing this article, after reading reviews, many of which already 2-3 year old phones are called veterans. But even if someone has used (or misfortune) to change the phone every year, veteran he may be a refrigerator, a TV, or any other honored technique. Yes, what technique? And something unkillable from Adidas or ECCO? Without exaggeration, the "distinguished thing" exists in everyone!
In order not to deprive visitors of the chance of service which are found among already exposed candidates age more gizmos than their own, in the calculation of the overall assessment should involve evaluation for the strength of the story about things, the completeness of the using functions, maintaining health and maybe something else. The desire to improve your rating for the story can be a good motive for the invitation to the service of friends and acquaintances. The audience is supposed to be extensive.
This unique service I found. If someone tell me, I'd be grateful. Famous places Internet shopping (Yandex-Market, Imhonet, Irecommend.ru etc.) are only used in periods of training to purchase and do not create strong motives for returning user, when he already made the purchase or cooled from the first impressions of purchasing. Because the producers of little use ratings and heterogeneous descriptions of the advantages and disadvantages of things, the way to monetize existing resources — one advertising.
The attractiveness of "championship" will be enough to monetize the project through contributions from the manufacturers. But the proposal to the final will be much more convincing if the service is to provide statistics for the demand of consumer properties.
To obtain statistics, users of the service will have to allocate 100% of the value of its material benefits among the full set of properties — column "usability" in a brief example on "the phone"
| Consumer property | usability | Need |
|---|---|---|
| Voice | 90% | 70% |
| Alarm clock | 6% | 10% |
| Text messaging | 4% | 0% |
| Calculator | 0% | 0% |
| the Property "X" | 0% | 20% |
To obtain data on the distribution of consumer values for the set of properties of the product are made of expensive marketing research. Our service will be able to provide data for cost-benefit analysis the most natural way.
Social design
According to this feature, my idea is not too certain. It is clear that for the purposes of "Solaris" service users must be engaged in formulating problems that can be solved alleged innovation. But how can this be made interesting and exciting, okay not really.
For example, the problem of the invention of the alarm clock, which would have been monster, but was not allowed to sleep. Requirements for the future product to show up are assessed for a specific procedure so that their combination gave the alarm clock a combination of tenderness newlywed with the perseverance of Sergeant, but answered queries not less than, say, 75% of participants in the discussion (the percentage can be variable depending on number of participants). As a result of the process should appear well defined inventive problem. How to make a lesson that was more fun toys in the networks?
The second task will be examination of consumer properties of the proposed innovation. In this place my mind begins much confusion. Did not get to a detailed study of the technology QUIRKY, and integrated assessment "would buy at this price" — what I saw on the surface — not enough universal. It is good for simple products, and "Solaris", if not forgotten, should be able to organize the design of everything, including horror, like Aero hydro. A rough idea is to combine assessments in the format of a column "Necessity" of a table data format for value analysis and formulation of the problem in the format of the TRIZ methods... like said something (don't kill questions).
So, the proposed service consists of two technologically and ideologically linked units: "the primacy of the veterans" and "public design". But the first unit can be run without waiting for certainty on sports issues of the second. To start it will be time enough to consider all the details and not stopping to be taken for the completion of the championship of honored things to the factory public planning.
the First principle of "Solaris"
I foresee confusion: why would the author paints excellent prospects instead of silently run the project yourself? I'll try to explain, starting with retreat.
Windows is not the first operating system and, as experts say, is not the best. Google is not the first nor the only search engine (Yandex many things in the Russian Federation is better). Facebook was published — not the first social network and, I will add already from myself — not the best. But they are the most popular. Why?
If a rational and comprehensive answer to this "why?" there was mentioned the services would have been second after those that would be constructed in accordance with this answer. To the same purpose thousands, as obtained from the best one. Moreover, note that the pioneers are rarely awarded public attention and are gifted with the benefits. So there. But this does not mean that otherwise can not be.
The principle of "winner takes all" I don't think is productive. Formula "talent x opportunity = results" does not work. At least, I don't know of a single case where one "get all" would display the following initiatives to further success, proportional to the growing opportunities. This means that all the talent and increased the possibility of the winning team subsequently spent on retaining the status quo or, at best, charity. Also have not heard that someone from the winners were successful in supporting other promising initiatives.
Large systems are, by definition, cannot be created by small forces singles. Who invented the universities, Railways, aerospace, the Internet finally? Each of these superproject history reckons a different number of names and facts, but shared between properties parallel development and mutual enrichment. "Solaris" — a project no less ambitious. Moreover, he is a mega-project, whose mission is to accelerate the launch of other projects, including with the prefix "super". To launch the project "silently" do not see the point, because this way has no prospects. But I see great prospects in the collaboration of different professionals who will unite around the principle of:
the
Use the power of the mind, take a look at the beautiful picture! Each of the branches of the Apple tree chose his path. Someone will say which one is the best?Only one path will lead to the highest point and let the team choose this path will be the formal winner and will receive their due. But all other teams will bring no less valuable fruit. Each path will lead to results that will be evaluated as a contribution to achieving a common goal. This is the philosophy of a tree. The barrel is the thickest and highest branch, but without other branches, branches and twigs tree life is impossible.
And how, you ask, we will consider all our branches and branches?
Don't know yet. Rather, there is no simple "correct" answer to this question. Moreover, I have a lot of issues that require discussion:
the
-
the
- are There any more close analogues of the proposed service than mentioned?
- quickly Where to find specialists in value analysis and TRIZ? the
- Who can fast and meaningful analysis of technology public design QUIRKY? the
- strive to create a unified expert forms or to create different? the
- ...
what is the open area it is possible to organize the development? the
I propose to look for answers together!
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